diff --git a/lib/main.dart b/lib/main.dart
index 5c1dc86..b807241 100644
--- a/lib/main.dart
+++ b/lib/main.dart
@@ -1,5 +1,6 @@
 import 'dart:io';
 
+import 'package:firebase_analytics/firebase_analytics.dart';
 import 'package:firebase_core/firebase_core.dart';
 import 'package:flutter/foundation.dart';
 import 'package:flutter/material.dart';
@@ -35,6 +36,10 @@ Future<void> main() async {
     await Firebase.initializeApp(
       options: DefaultFirebaseOptions.currentPlatform,
     );
+    // Keep development traffic out of GA4 entirely — this also silences the
+    // native SDK's automatic events (session_start, screen_view), not just
+    // our custom ones, so only release builds ever reach production analytics.
+    await FirebaseAnalytics.instance.setAnalyticsCollectionEnabled(kReleaseMode);
     analytics = AnalyticsService(
       kReleaseMode ? FirebaseAnalyticsBackend() : DebugAnalyticsBackend(),
     );